{"id":4718,"date":"2020-02-07T11:30:40","date_gmt":"2020-02-07T10:30:40","guid":{"rendered":"https:\/\/www.selit.com\/?page_id=4718"},"modified":"2026-10-20T08:39:05","modified_gmt":"2026-10-20T06:39:05","slug":"product-development","status":"publish","type":"page","link":"https:\/\/www.selit.com\/en\/innovation-development\/product-development\/","title":{"rendered":"Product development"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row el_class=&#8221;intro-section&#8221;][vc_column el_class=&#8221;intro-container&#8221;][vc_row_inner][vc_column_inner][vc_column_text]<\/p>\n<h1><span class=\"first\">Product<\/span><br \/>\n<span class=\"second\">development<\/span><\/h1>\n<p>Many of the innovations that now dominate the market for underlays started in our development laboratory, making them true examples of SELIT quality.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=&#8221;after-intro-image-section&#8221;][vc_column][vc_single_image image=&#8221;4370&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;custom-grey-section&#8221;][vc_column el_class=&#8221;custom-grey-container&#8221;][vc_row_inner][vc_column_inner][vc_column_text css=&#8221;&#8221;]<\/p>\n<div>\n<h3>Ideas for better floors.<\/h3>\n<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=&#8221;second-row&#8221;][vc_column_inner el_class=&#8221;produktentwicklung&#8221;][vc_column_text css=&#8221;&#8221;]For many years, SELIT has been developing underlays tailored to market requirements and users\u2019 needs. The result is well-thought-out solutions that enhance the performance of floor systems and can improve living comfort.<br \/>\nEasy to install, robust and designed with practicality in mind, SELIT products represent solutions offering demonstrable added value. The product developments of recent years demonstrate this impressively: from underlays with a higher proportion of recycled and bio-based raw materials to solutions with high compressive strength for modern flooring systems subject to heavy wear and tear.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=&#8221;produktentwicklung-image-section&#8221;][vc_column][vc_single_image image=&#8221;4368&#8243; img_size=&#8221;full&#8221; alignment=&#8221;right&#8221; css_animation=&#8221;fadeInUp&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u2026<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":4709,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4718","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.selit.com\/en\/wp-json\/wp\/v2\/pages\/4718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.selit.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.selit.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.selit.com\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.selit.com\/en\/wp-json\/wp\/v2\/comments?post=4718"}],"version-history":[{"count":8,"href":"https:\/\/www.selit.com\/en\/wp-json\/wp\/v2\/pages\/4718\/revisions"}],"predecessor-version":[{"id":11572,"href":"https:\/\/www.selit.com\/en\/wp-json\/wp\/v2\/pages\/4718\/revisions\/11572"}],"up":[{"embeddable":true,"href":"https:\/\/www.selit.com\/en\/wp-json\/wp\/v2\/pages\/4709"}],"wp:attachment":[{"href":"https:\/\/www.selit.com\/en\/wp-json\/wp\/v2\/media?parent=4718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}